Advertising Quotes
Most Famous Advertising Quotes of All Time!
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The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.
I don't think there is enough educational programming, but unfortunately, television is built around advertising and those shows don't get the big ratings.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
I wrote for magazines. I wrote adventure stuff, I wrote for the 'National Enquirer,' I wrote advertising copy for cemeteries.
What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public.
The advertising market in China is big and is still growing at a considerable pace. While online video is emerging as a mainstream advertising solution, it still represents a relatively small portion of advertising budget in China.
In college, I majored - I can't believe there is such a thing - in advertising. And I worked in advertising and PR for a while, and I liked it.
Advertising treats all products with the reverence and the seriousness due to sacraments.
The Internet and Yahoo are firmly established as 'must buys' for brand advertising.
Yahoo! is the only company with both scale and leadership in branded and search advertising.
In advertising, I was frustrated by having to deal with the client. It was the only time I really worked in a proper office, and I didn't like it-simple as that.
Advertising revenue available for all programmers, all broadcasters is not enough to create quality programming, and subscription revenues are very, very minimal which come to all programmers.
The very first law in advertising is to avoid the concrete promise and cultivate the delightfully vague.
I used to run record companies, and I went to the advertising business at 29 years old.
Advertising is a valuable economic factor because it is the cheapest way of selling goods, particularly if the goods are worthless.
The argument that most lawmakers make about graffiti is that it's illegal because it's an eyesore, but you could easily argue that a lot of advertising is an eyesore.
Most people don't have the money to spend on advertising to create awareness among readers, nor do they have the contacts at newspapers or magazines to get their books reviewed.
Traditional local advertising is not what retailers want. They want not just for you to see an ad - they want you to come into the store, to be a repeat customer and to spread the word.
We need to separate marketing messages from content. We need to enforce a clear line between 'editorial' and 'advertising.'
Traditional media brand advertising is 65% to 70% spend; online, it's like 28%. You've got a huge margin.
I decided to do advertising, as ad films were made in only 10 days, and started assisting Sanjeev Sharma and Mansoor Khan. Surprisingly, I was a whiz kid and soon learnt to edit films and became an expert at it.
If Madison Avenue advertising executives were to pick a song that would best represent America, the last one they would choose is 'The Star Spangled Banner.'
Increasingly, it's actresses doing the big fashion advertising campaigns, and now there's no distinction between actresses and models.
We should remember the campaign advertising will be only a smaller portion of the President's total exposure.
America is one of few advanced nations that allow direct advertising of prescription drugs.
As the mainstream media has become increasingly dependent on advertising revenues for support, it has become an anti-democratic force in society.
We're not going into advertising. But we see the future battleground existing between ourselves, digital firms, and media-buying firms.
The dominant advertising advantage of Clinton, with spending of 10 to 1 over Trump, reinforced the perception that she was trying to buy, rather than earn, votes.
Money is flowing out of traditional advertising into experiential, social, and sports.
We inside Diesel are the first consumers of our advertising. We make ad campaigns for our own amusement - that's why they succeed.
When air conditioning, escalators, and advertising appeared, shopping expanded its scale, but also limited its spontaneity. And it became much more predictable, almost scientific. What had once been the most surprising became the most manipulated.
I've set aside a nice chunk of my advertising revenue each month for giveaways, like a KitchenAid mixer. I like buying them for the audience, because without the audience I wouldn't have the blog or the revenue in the first place.
Ninety-five percent of the time when I run a contest I've purchased the giveaway prizes with advertising money.
While Google no longer has a search engine operation inside China, it has maintained a large presence in Beijing and Shanghai focused on research and development, advertising sales, and mobile platform development.
Now with the Internet, a celebrity is fair game, and it's all designed to sell advertising space.
Put simply, my vision for AOL is to build the largest and most sophisticated global advertising network while we grow the size and engagement of our worldwide audience.
Advertising has always been a huge unrecognised source of outdoor relief for the arts.
The critic is the only independent source of information. The rest is advertising.
In the arts, the critic is the only independent source of information. The rest is advertising.
There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest.
It's very possible that advertising business models will simply never do as well on mobile devices as those oriented around transactions.
Facebook needs to maintain its vise-like grip on our attention to become a conduit of not only advertising but also commerce, so that it can take a cut of everything.
Although I had a good job as an advertising manager for a shoe company in Boston, I really liked to fool around with comedy.
Don Draper-style advertising is really only available to the biggest brands out there. It's only commodity goods that use those kind of messages because they have to differentiate goods that are really hard to differentiate between - Shell gasoline versus Exxon, Coke versus Pepsi, Sprint versus T-Mobile, it's all the same thing!
Booksellers are tied to publishing - they need conventional publishing models to continue - but for those companies, that's not the case. Amazon is an infrastructure company; Apple sells hardware; Google is really an advertising company. You can't afford as a publisher to have those companies control your route to market.
A viewer who skips the advertising is the moral equivalent of a shoplifter.
The thing about advertising is that you make more money. You can put kids through college so they don't come out with loans. My kids don't, and my grandkids don't, and advertising paid for that.
Amobee has an enviable track record of success supporting the world's leading brands with their cutting edge, end-to-end mobile advertising solution.
We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet.
Advertising has to be contextual, as the potential in 'push' marketing is fairly limited and is largely viewed as spam. Thus there is a need to get into 'permission' marketing and 'pull' marketing to deliver value to marketers.
As a child, I wanted to go into advertising. I had a love affair with the advertising industry.
Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face-to-face. But he can't.
Advertising moves people toward goods; merchandising moves goods toward people.
It takes good clients to make a good advertising agency. Regardless of how much talent an ad agency may have, it is ineffective without good products and services to advertise.
Originally in the United States, there were no laws regulating behavioral advertising. As a result, like in the Philippines, government has relied on industry self-regulation.
If advertising is not an official or state art, it is nonetheless clearly art.
If there are signs that Americans bow to the gods of advertising, there are equally indications that people find the gods ridiculous. It is part of the popular culture that advertisements are silly.
American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets.
It is very likely that many firms spend more on advertising than, for their own best interests, they should.
Advertising generally works to reinforce consumer trends rather than to initiate them.
The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment.
We have always said that advertising is just the icing on the cake. It is not the cake.
All media owners want to attract advertising revenue. Google is no different.
Google (and Bing and Yahoo!) don't 'owe' any company traffic. If a company has to spend more on advertising on Google, in addition to investing in search-engine-optimization, that is not a violation of any law.
Pop culture or advertising doesn't work perfectly. No one is watching and mindlessly accepting every part of the narrative or ideology.
There is a pool of references in New York and Los Angeles that are almost exclusively drawn from the media, from the world of television and advertising.
We spent zero dollars on advertising. We just had a YouTube video and that was it. We did a quarter million dollars in revenue, just in three weeks.
The network and local TV angle of broadcast television has received a black eye for not properly debating within the news issues that should be debated, instead of shuffling them of to television advertising.
We make programming decisions on a day-to-day basis. We sell advertising on a day-to-day basis. This is the way networks operate. This is the way all television stations operate. This is the way most businesses operate when you have a number of affiliates or a number of franchises. It's the way the business operates.
Google and Facebook, each in their own way, have revolutionized the delivery of advertising based on search and social networking, creating a sort of anti-Spam: targeted, relevant ads that a consumer might actually welcome rather than spurn.
The number of small businesses in the United States totals about 25 million. Because most of these have a local trading territory, relatively few advertise online. Online advertising reaches the masses of the Internet world, whether they are local or not.
All the marketing and advertising sells the book as what it is and hopes that the book will be displayed so that your readers can find it.
There are many traditionally published authors who have hated the cover their publisher's decided on. Or the title or the marketing or the advertising. But there was nothing they could do about it.
What is your Unique Selling Proposition? What makes you different than your competitors? Wrap your advertising message around that USP and communicate it in a clear and concise manner.
At Verizon, we've been strategically investing in emerging technology, including Verizon Digital Media Services and OTT, that taps into the market shift to digital content and advertising. AOL's advertising model aligns with this approach, and the advertising platform provides a key tool for us to develop future revenue streams.
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